Though this was a good article

kuhoops.com/ku-basketball-news/180489981/

Self's comments were right on.
“I just think basketball can be summed up very easily: If you’re good, you get easy baskets and don’t give them up.”

Hoshi

I think that hit the nail on the head. You will not always will with that formulae because sometimes the other team is super hot and makes a lot of difficult shots and your team misses a lot of easy shots. You will win a high percentage of games if you get easy shots and your opponent only gets difficult shots.